People, news and views from and about the social media industry.
TikTok Shop has struck a new partnership with Royal Mail to help merchants of all sizes improve their delivery experience and thrive on the platform…
TikTok Shop has struck a new partnership with Royal Mail to help merchants of all sizes improve their delivery experience and thrive on the platform…
Brad Rees, Mediacells CEO, talks us through the latest developments in the club social engagement league.
The British Beauty Council is
According to TikTok research, conducted by Clear M&C Saatchi, mindsets are more important than demographics when it comes to targeting
Although there is hope for calmer waters in 2021, we’re confident brands and influencers will continue to demonstrate the innovation that saw them survive the last 12 months.
If we’ve all been doing this for years, why is there such a big disconnect between audiences’ and brands’ perceptions of the role influencers play?
Brad Rees, Mediacells CEO, discusses the social media fallout from the short-lived European Super League
Putting customer experience at the core of your marketing approach is complex and social is where the rubber hits the road
How have brands have built their profile when they weren’t allowed to open? One way is via influencers.
Privacy is becoming an ever increasing concern for consumers, but this needs to be balanced with the huge demand for online socialising.
The COVID-19 pandemic has accelerated the consumer shift to digital media, with activity increasing across all areas of the online world
Facebook has begun testing a variety of ad products across its main platform and Instagram, including Reels ads
For the latest in our NDA Meets podcast series, we sat down with Jamil Sakhawat, Client Partner at Tribe.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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