Carwow will leverage Adform’s suite of services to scale its marketing efforts and establish a media network in European markets, starting in the UK.
William Jones, Senior Director of Advanced TV and Omnichannel Activation at Adform, discusses the need for greater control within video advertising.
With our partners Adform, we’re heading to Manchester on 21 August 2024 for an evening of catching up, networking, and fun.
In the penultimate episode of season two, Adform’s Milica Lukic talks about her rapid progression within the industry, what it’s like being recognised for awards, the pressures of being the youngest child, Taylor Swift (yeah, that happened), and more.
The strategic alliance sees Adform’s DSP integrate with VIOOH’s global inventory.
Media buying platform Adform has hired Katherine Thistlethwaite as Senior Commercial Partnerships Manager.
Adform is the first global DSP to join the Science Based Targets initiative.
Adform has partnered with TV measurement company Samba TV to launch new connected TV targeting capabilities and audience segments.
According to an Adform survey of 331 UK marketers, conducted by YouGov, just 33% feel they are well-prepared for the removal of cookies.
Audi, Vodafone, and PcComponentes have decreased their digital advertising emissions, while improving campaign performance, through their work with programmatic platform Adform.
Adaptive streaming tech platform SeenThis has announced a partnership with Adform as both companies continue to strive to minimize carbon emissions from the digital ad supply chain…
Adform will use Ad Net Zero’s five-point action plan, undergoing an audit to review and amend its operations.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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