New Digital Age Editor-in-Chief Justin Pearse spoke to AUDIENCES co-founders Rob McLaughlin and Matt Wilkinson to discuss their plans to lead a revolution in first-party data use by brands.
Nathaniel Andes is VP of Technology & Publisher Partnerships at Aniview, where he leads the company’s EMEA strategy across video, CTV, and publisher solutions. He has over a decade of experience spanning adtech and media. Before joining Aniview, Nathaniel was Director of Strategic Partnerships, EMEA at 33Across. Prior to that, he worked at Reach PLC.
New Digital Age in partnership with LiveRamp recently hosted a roundtable discussion, featuring leading marketers from brands, agencies, publishers and technology partners, all of whom had previously featured as the subject of a Meet The Revolutionaries interview.
For the past three years, New Digital Age in partnership with LiveRamp has published a series of interviews profiling some of the most innovative and forward-thinking marketers in the world. Each Meet The Revolutionaries interview focuses on the impact of an individual in driving innovation forward, as well as offering tips and insights into making change happen and exploring real-world examples of data collaboration.
James Davies is Founder/CEO at crossover, a geo-targeting specialist with proprietary technology that fundamentally improves a brand’s ability to account for real-world factors across social, video & display platforms. He has over 25 years of location-based marketing experience.
The If channels and funnels are dead, what replaces them? panel discussion at the Future of Media event featured Louise Owen, Chief Performance Officer, UM London; Kelly Parker, Chief Media Officer, WPP Media UK; Steve Ricketts, Chief Commercial Officer UK and International, Publicis Media; Cadi Jones, SVP EMEA, Index Exchange. Moderated by John Moulding, Technology Editor, The Media Leader.
At The Future of Media event, Kate Tovey, Director of Customer Engagement at JCDecaux UK, took to the stage to discuss how brands can make their out-of-home (OOH) advertising more impactful. Building on JCDecaux’s partnership with creative testing specialist System1, Tovey revealed ten creative guidelines designed to help advertisers create the perfect poster, one that earns what she calls “a double take”.
Three years ago, Netflix launched its ad-supported tier. Speaking at The Future of Media event, Damien Bernet, who leads the advertising business at Netflix, joined The Media Leader’s Jack Benjamin to reflect on that journey and outline what’s next for the global streaming giant.
Robert Kelly has been working in digital since 2003 starting in sales at IT professional publisher Netcommunities. Other notable roles include Head of Publisher Sales at TradeDoubler, Business Development Director at Mojiva and Mobvista and UK general manager for PapayaMobile. Rob is currently contracting for Finnish exchange ThirdPresence leading their publisher acquisition initiatives.
Justin Pearse, Editor-in-Chief, New Digital Age, speaks with Victoria Bickle, UK Managing Director at LADbible Group, about her move from agency life, how LADbible stays culturally relevant, and how AI is shaping the future of social-first storytelling.
Fredrik Borestrom was recently appointed IAA World President and Chair. We discuss the the associations key priorities and talk about the rise of B2B influencers.
“If I’m being immodest for a moment: helping elevate ad operations and technology from the back office to centre stage is something I’m genuinely proud of.”