New Digital Age

Interviews, insight & analysis on digital media & marketing

Talent Tracker: M+C Saatchi Talk, Multiply Media Group, CEEK and more

Callum Powell appointed as Head […]

Creators are a smart part of strategy, but not a magic bullet for brand building

"Brand building is anything from dead, it just needs new vehicles," writes Josh Shames, U.S. Managing Partner at brand research agency Hall & Partners...

From prediction to proof: What Q1 2026 has actually told us about media

At the start of the year, the media industry (myself included) did what it always does. We predicted. Three months in, the direction looks the same, but the conditions do not.

NDA Meet The Revolutionaries in partnership with LiveRamp: Adam Thomas, Head of Data Solutions at Sky Media

Q&A: Chris Pettit of Revving on why payment terms are choking the digital media economy

Adam Wright on transforming sampling for modern marketers

Q&A: Why digital entertainment agency Fan Club wants to “turn brands into broadcasters”

Michael Feeley 1 April 2026

Resilience in the Ruins: Why Adtech should take heart this Easter

Andy Oakes 1 April 2026

“Why we’ve launched Ozone Labs” – Damon Reeve, CEO, Ozone

Michael Feeley 1 April 2026

Beyond IWD: Terez Berry of LG Ad Solutions on equity and diversity in the digital industry

NDA Staff 31 March 2026

“In MENA, localised strategy and strong in-market relationships are essential”

NDA Staff 31 March 2026

The power of resilience and curiosity: Redefining commerce media through my personal evolution

Justin Pearse 31 March 2026

Marketing the Marketers: Jessica Ozdemir, Head of Marketing, Omnicom Media MENA

Justin Pearse 31 March 2026

London isn’t done – but would you be better off in Manchester or Amsterdam?

Andy Oakes 31 March 2026

ROAST opens New York office as part of international expansion

Andy Oakes 31 March 2026

Beyond demographics – why the signals that matter now hide in plain sight

NDA Contributor 31 March 2026

Programmatic Pioneers Speaker Spotlight: Emma Lacey, SVP Sales Demand EMEA, Onetag

Andy Oakes 30 March 2026

Are focus groups dead? How AI is redefining market research for small businesses

NDA Contributor 30 March 2026