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The Trade Desk announces first wave of OpenAds publishing partners

Publishers including AccuWeather, The Arena Group, BuzzFeed, the Guardian, Hearst Magazines, Hearst TV, Newsweek, People Inc., and Ziff Davis are among the first publishers to announce their support for OpenAds, a new auction environment from advertising technology company The Trade Desk...

IPA appoints new City Heads for Birmingham and Leeds

Simon Bollon, Founder and Managing Director of Boutique, and Penny Took, CEO of Mediaplus Connect, have been appointed as new IPA City Heads. Bollon succeeds Alex Uprichard as IPA City Head for Leeds and Yorkshire, while Took follows the late Gareth Evans, who passed away last year, as the IPA City Head for Birmingham and the Midlands...

ITV announces ‘Media For Equity’ investment in Joe Wicks’ The Body Coach App

ITV has announced a new investment in health and fitness app The Body Coach, created by Joe Wicks. As part of ITV AdVentures Invest, its Media for Equity investment fund, ITV has agreed to invest up to £3m in return for advertising inventory across ITV’s channels and ITVX, building on its diverse Media for Equity portfolio of digital and direct-to-consumer businesses...

Patchworks data reveals ecommerce activity peaked in early December

Public backs end to junk food ads targeting children

Reach x Mantis complete their agency roadshow for 2025

New Digital Age launches “Agents of Change” to celebrate the brand marketers who make great work happen

Google and Meta still top of the internet tree, but ChatGPT clings to its generative AI perch

Morag Cuddeford-Jones 15 December 2025

A New Look at award-winning SEO

Morag Cuddeford-Jones 15 December 2025

Accessible digital services expanded across UK and US public services

Morag Cuddeford-Jones 15 December 2025

Giving addressability a sporting chance

Morag Cuddeford-Jones 15 December 2025

Grief, treachery and euphoria stand-out winners in search, 2025

Morag Cuddeford-Jones 11 December 2025

Meta maintains mega projected adspend

Morag Cuddeford-Jones 11 December 2025

DoubleVerify expands DV Authentic Attention to TikTok

NDA Staff 10 December 2025

Adform and RTL AdAlliance partner on addressable TV buying

Michael Feeley 9 December 2025

NDA launches PitchLab, a Dragons’ Den-style contest bringing tech conpanies and agencies together

NDA Staff 3 December 2025

Veridooh accelerates global expansion with senior hires in the UK and US

Michael Feeley 3 December 2025

Adform and Spotify power smarter multiformat media buying with local expertise and global reach

NDA Staff 27 November 2025

IDHL completes strategic acquisition of leading ecommerce consultancy, Vervaunt

Michael Feeley 27 November 2025