Good-Loop has announced the launch of two new tools that will be integrated into its Green Media Suite, part of Good-Loop’s Green Data proposition. These will provide improved user experience (UX) and integration for clients.
Good-Loop has announced the launch of two new tools that will be integrated into its Green Media Suite, part of Good-Loop’s Green Data proposition. These will provide improved user experience (UX) and integration for clients.
Immediate Media has joined forces with New Digital Age to bring some early Christmas cheer to media agencies across London this September.
Programatic platform Adform has announced a partnership with technology brand Lenovo. Lenovo will use Adform’s Ad Server product as the platform for its global digital advertising campaigns.
According to Oxylabs, the various legal battles being fought over gathering web data at scale risk overshadowing the benefits web scraping can bring to organsations and society at large…
Boots has joined Publicis and Diversity Media Sales as the third parner to be announced for NDA’s Media Pride lunch celebrating our industry’s LBGTQIA+ community.
To celebrate its launch, on the 21st of September New Digital Age will host the Media Pride lunch, bringing together the LBGTQIA+ community and allies in person, featuring some of the community’s leading lights.
Automated Creative, the creative effectiveness platform, has rolled out a set of major new features and planning tools in the latest evolution of its technology, including the incorporation of ChatGPT…
SeenThis has announced a global partnership with GroupM, WPP’s media investment group, that will allow the world’s largest media buyer to reduce and avoid unnecessary carbon emissions from digital advertising…
L’Oréal Paris has partnered with AEG Presents for a campaign against street harassment, at the All Points East festival in London, pointing to a YouGov survey revealing that 80% of women in the UK say they have been harassed in public spaces.
SRMG Ventures, the venture capital arm of SRMG, the largest integrated media group in the Middle East and North Africa (MENA), has announced a $5 million investment in Anghami, the leading music and entertainment streaming platform in the MENA region…
Team ITG, the technology-led, marketing activation business, has launched its new Creative Department to spearhead creative campaign operations with major brands including Jaeger, Whittard, Costa and Macmillan…
Today, Ozone has announced a new partnership with The Jewish Chronicle, the world’s oldest and most influential Jewish news brand. This latest collaboration will see The Jewish Chronicle become part of Ozone’s audience-led, premium media offering.
The success of The Lionesses in the FIFA Women’s World Cup has resulted in a 254% increase in addressable advertising audience in the past month, data reveals.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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