NDA’s Marketing the Marketers series talks to the marketing and comms leaders behind the success of our leading companies. Next up isMichael Phillips, Communications Director, Havas Media.
This week’s instalment of NDA Agency News has campaigns and appointments from Billion Dollar Boy, Brave Bison, ROAST and more
This week’s instalment of New Business Bulletin has good news and business wins from Little Moons, Aldi, Workhuman® and more
This week’s Talent Tracker has people moves and promotions from Nest Commerce, M&C Saatchi Sports & Entertainment, Wakemaker UK and more
ITV has agreed to sell its 50% stake in Britbox International to BBC Studios for £255 million.
Sharon Curr, Brand Experience Strategy Director at Merkle B2B, explores the importance of sustainability in the B2B world.
In episode seven of season two, Wavemaker’s Obinna Iwuji discusses life working in content, finding a home in multiple countries, and Nigeria’s failure to win the Africa Cup of Nations.
Carat’s Emma Saddleton, Global Strategy Director, and Andre Van Niekerk, Digital Partner, explain how brands should approach the challenging food advertising landscape.
In the run-up to the inaugural Trinity Lunch Scotland today in Edinburgh, we caught up with James Green, Group Head – Regional Sales, Nano Interactive (which is supporting the event)…
A Spark Foundry survey of 1,300 people found that more than half of consumers feel represented by advertising on TV and social media.
The tiered MFA categories have been integrated into DV Authentic Brand Suitability for pre-bid avoidance.
Data collaboration is becoming a critical tool for decision driven marketing, enabling accurate cross-channel measurement and optimisation, and delivering valuable incremental growth. However, the reality is that many organisations find data collaboration a complex area to navigate.
Now, a new report from LiveRamp and New Digital Age – Navigating the Data Collaboration Revolution – presents the results of a recent survey on the subject of Data Collaboration, plus real-world insights from industry experts including Tim Abraham, Senior Director of Data Partnerships, The Trade Desk; Irin Rahman, Chief Data and Technology Officer, Wavemaker UK; and Sarah Robertson, Director of Product at Experian…