Jamie Stanford tells us how he built the specialist games room equipment brand
should anticipate a “tidal wave” of post-Black Friday returns, according to new data that found October saw 74% more items sent back than the same month last year
should anticipate a “tidal wave” of post-Black Friday returns, according to new data that found October saw 74% more items sent back than the same month last year
NDA has partnered with Fifty on a series of articles exploring the cookieless future of marketing to find out how advertisers can prepare.
Darren Walsh, Head of Programmatic Demand at InMobi, examines the impact that changes to IDFA and Apple’s privacy settings are having on the mobile advertising industry as part of its recent Advertiser Perceptions-produced study.
Black Friday has been a staple in many companies’ marketing strategies for several years – until now that is. This year, we are seeing more brands than ever rethinking their involvement with the profit-led holiday
The cookiepocalypse, Apple’s privacy crusade, CPRA, class-action lawsuits, and now the IAB Europe hinting that their Transparency & Control Framework (TCF) may be endangered by the Belgian regulator.
Brands are sitting on a wealth of data points from increased digital usage. So, how can we make sure we really understand the data when there’s no average?
User journeys have become more sophisticated, and distilling success to one metric is damaging campaign effectiveness. Why?
Ed Whitehead, Managing Director, EMEA at Signifyd, explains how automation can help to tackle online retail fraud.
Ed Whitehead, Managing Director, EMEA at Signifyd, explains how automation can help to tackle online retail fraud.
The second edition of NDA’s four-part podcast series, Programmatic Under the Microscope, in association with Xandr, focuses on re-constructing digital identity.
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