AI is everywhere. But is advertising actually getting smarter?
That was the central question posed to a panel of industry leaders at Advertising Week New York. Moderated by Katie Ingram, Director of AWEurope, the session brought together Abhay Singhal, Co-Founder of InMobi and CEO of InMobi Advertising; Dane Kunkel, SVP of Performance & Transformation at Horizon Media; and Brian O'Kelley, CEO and Co-Founder of Apostra. The discussion moved straight past the usual AI hype to confront the realities of building scalable, intelligent systems in modern marketing.
