My Best Marketing Tip: “Embrace the four modalities of curiosity”
Sarah DaVanzo, VP, Consumer & Market Insights & Foresight (Futures & Cultural Intelligence) at L’Oréal Groupe USA, is a “superforecaster”…
Sarah DaVanzo, VP, Consumer & Market Insights & Foresight (Futures & Cultural Intelligence) at L’Oréal Groupe USA, is a “superforecaster”…
Media groups are set to spend more than $140bn on added content in 2022 . What does this mean fir the audience?
Dominic Woolfe, CEO at Azerion UK, looks at the ways that brands can maximise the impact of attention.
Philip Gale of InMobi explores the potential of mobile gaming for brands’ marketing strategies…
Frederic Taillier, General Manager, Nordics at impact.com, looks at what makes a successful affiliate marketing strategy.
New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.
Gijsbert Pols, Lead Product Strategist at Adjust explores the potential of CTV advertising…
Online video is enjoying the strongest growth in inflation of all online media types, according to new research from ECI Media Management.
Parfums Christian Dior recently launched a digital experience – with 180 Luxe – to promote its new product, François discusses.
Nick Reid, SVP and Managing Director EMEA at DoubleVerify, explores three trends that brands should be aware of when delivering campaigns this year.
‘The Connected Consumer 2030’ report predicts how innovations will improve our lives for the better by 2030.
A collection of comments from industry executives in response to the latest AA/WARC Expenditure Report.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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