Australian adtech company Veridooh has partnered with digital out-of-home (DOOH) media owner Smart Outdoor to expand the presence of its independent verification solution for OOH advertising in the region…
Nectar360, which owns and operates Nectar, the UK’s largest loyalty coalition programme, as well as managing Sainsbury’s and Argos’ retail media services, has announced plans to expand its connected digital screen network to over 800 screens, in conjunction with leading Out of Home media and infrastructure company, Clear Channel UK…
In this special video podcast, NDA Editor Justin Pearse is joined by OOH experts Lee Cutter, VP, UK & Emerging Markets, Hivestack, and Shanil Chande, Commercial & Partnerships Director, UK & International at Hawk…
Adtech company Veridooh has partnered with digital out-of-home (DOOH) media owner Mass Media Outdoor to give advertisers the ability to independently track and measure their OOH campaigns…
Wavemaker UK, Smart Media Technologies, Kinetic and Ocean Outdoor have collaborated to create the world’s largest AR powered virtual slot machine for William Hill Vegas…
Moving Walls, a global outdoor
Adtech company Veridooh has partnered with digital out-of-home (DOOH) media owner iQOOH to give more advertisers the ability to independently track and measure their OOH campaigns…
European omnichannel advertising platform Hawk and Captify, the leading Search Intelligence platform for the open web, have unveiled an exclusive partnership that will enable online search data to be used for digital out-of-home (DOOH) and audio media trading.
Research from JCDecaux UK has revealed that, on average, 58% of marketers that plan and/or buy prDOOH are part of hybrid teams that are also responsible for display (66%), connected TV (61%), in-app (60%), programmatic audio (53%), and video (50%)…
Broadsign, one of the largest global Out of Home technology platforms, has retained OOH Capital, the complete Out of Home advisory, to provide strategic advice as the company expands its international reach into new markets…
Header bidding, creative optimisation and the metaverse are among the big talking points for the digital out of home (DOOH) advertising industry in 2023, according to a new trends report from Hivestack…
Media and insights platform Hawk has announced a strategic international partnership with Hivestack, the world’s leading, independent programmatic digital out-of-home (pDOOH) ad tech company…
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