Lucky Generals has appointed Lameya Chaudhury as its new Head of Social Impact and Client Partner. In her role, Chaudhury will spearhead the agency’s efforts to champion sustainability, diversity, equality, and inclusion through innovative and impactful campaigns, initiatives and commercial opportunities. Chaudhury is a seasoned leader known for her commitment to driving brands towards a more socially-responsible agenda. With a hugely successful track record of transforming communication challenges into tangible social and commercial value, she has led numerous award-winning campaigns that have ignited powerful positive change for the businesses she works for, and the industries they work in. Chaudhury’s impressive career includes initiatives such as inspiring the nation to engage in physical activity through gamification with Team GB, ParalympicsGB, and Sport England. She also played a pivotal role in transporting over one million young people across the universe with Google Expeditions VR. Notably, she harnessed the power of football and the Premier League to combat racism and champion LGBTQ+ awareness in schools. Before joining the Generals, she served as the Head of Marketing and Communications at EVERFI, a global social impact technology company dedicated to closing the learning gap and addressing long-term inequality.
Creative marketing agency, Live & Breathe, announces the strategic appointment of Murilo Gasparetto as its new Creative Technologist. Gasparetto brings with him a wealth of experience to the agency, as well as a fresh perspective. Having held esteemed agency roles including Creative Developer for Landed; Product Designer at Raia Drogasil, and Interaction Designer at CVC, Gasparetto is primed to help steer the team at Live & Breathe into the future of creative technology. In his new role, Gasparetto will oversee clients that require an extra dose of technological flare, leveraging his expertise in animations, activations and interaction, and collaborating closely with the agency’s multidisciplinary team of designers and developers.
ShowHeroes Group has appointed two new global senior advisors: Gerry D’Angelo, former Vice President, Global Media at Procter & Gamble and Eric Tourtel, former CEO Latin America at Teads. Both executives will contribute their acumen and business strategy to the company as it continues to strengthen its Better Media approach to digital solutions across global markets. A well-known industry figure, Gerry D’Angelo has more than 30 years of experience in the media business. As Vice President, Global Media at Procter & Gamble, the world’s largest advertiser, he was responsible for media best practice and capability building, overseeing media agency relationships, and establishing global partnerships with Google, Meta, Amazon, and TikTok. D’Angelo also served as Chair of the World Federation of Advertisers’ Media Forum and Board and was a founding member of the Global Alliance for Responsible Media, a cross-industry initiative established to address harmful online content. In his new role at ShowHeroes Group, he will provide essential strategic advice regarding engagement with media agencies, media vendors and especially advertiser organizations. Eric Tourtel is a prominent figure in the global media industry and a pioneer in the evangelization of brand safety, viewability, attention, and cookieless environments. He also has been extremely active in the promotion of advertising within professional content versus UGC environments in general and social networks in particular. With 25 years of experience in a variety of sectors, Tourtel has worked with leading international publishers and content creators throughout his career. His expertise in international sales, operations and business strategy will bolster ShowHeroes Group in its rapid growth.
Global software company Ideagen has announced the appointment of John Molamphy as its new Chief Technology and Product Officer. Molamphy will be responsible for driving Ideagen’s product innovation strategy and roadmap evolution to support the organization’s continued growth. This includes exploring future opportunities for AI and other emerging tech and evolving the model for continued product development. With over two decades of experience in the technology industry, Molamphy has held CTO, COO, VP Product & Engineering and other senior roles at prominent companies such as Verizon Connect, Fleetmatics, Dell and Office Depot.
Global B2B technology marketing specialist, Fox Agency, has made six new appointments following a series of strategic client wins. The hires grow key services at Fox Agency, including copywriting, creative and PR, while bolstering the agency’s operational capabilities to deliver against increasing demand for its integrated offering. Bringing years of experience from agencies including cain&abelDBB and Havas CX Helia, the new team members have worked with clients such as The Economist, WWF, Halifax, Audi and Visa. This brings Fox Agency’s total hires in FY23 to 15, bringing the agency’s total headcount to 60. The appointments follow a series of client wins with significant integrated marketing briefs, including Gamma, PHINIA and OneStream. The agency welcomes Tom Sulley as Senior Art Director, Richard Jefferson as Senior Conceptual Copywriter, Lucy Bristow as PR Director, Steve Crookes as Studio and Traffic Manager, Will Greaves as Project Manager and Leyton Williams as Finance Assistant.
Amelia Wollaston has joined SocialChain as Head of Influencer. Reporting to Tom Bellamy, Executive Creative Director, she will be the driving force behind the agency’s pioneering collaborations offering – a best-in-class approach to working in partnership with external creators. Working closely with the SocialChain team, Wollaston will oversee the development of creator campaigns that have an emphasis on authentic storytelling, enabling brands to connect with audiences and build trust. As well as establishing new creator partnerships and ways of working to unlock growth across SocialChain’s impressive client portfolio. An experienced influencer marketing strategist, Wollaston joins SocialChain from Grapevine Digital where she was a Senior Account Director. Part of the ever-evolving realm of digital influence and creator for over six years, she has a wealth of expertise in establishing connections between creators and audiences. Wollaston has worked in both specialised influencer marketing agencies including Billion Dollar Boy and leading social agencies. Collaborating with brands such as L’Oréal Paris, SC Johnson, Garnier, La Roche-Posay, Pepsico, alongside Universal, Disney, and Warner Bros., across the luxury goods, FMCG, and entertainment sectors she has delivered impactful, award-winning influencer campaigns.
AML Group has announced two new appointments: Aidan Williams joins as Junior Strategist and Robyn Simpson as Marketing Manager. Williams joins the strategy team at AML from ski tech start-up, Carv, where his role covered a broad mix of disciplines including: brand positioning, web design and email marketing. He joins a busy and growing strategy team headed up by Christian Barnes and will work across a number of key accounts. Simpson joins AML Group from a sustainability marketing role at Ulster University and will be responsible for AML’s comms and marketing programme.