Interviews, insight & analysis on digital media & marketing

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Talent Tracker: Mirakl, CSVPA, HelloFranses! and more

Mirakl appoints Steve Stathis Tzikakis as co-CEO

Mirakl has appointed Steve Stathis Tzikakis, former CEO of Sitecore, as co-CEO. He will work alongside co-founder Philippe Corrot, who remains CEO and continues to oversee Strategy, Product, Technology and Customer Success, as well as the development of Mirakl Connect and Mirakl Ads.

Tzikakis will lead Marketing and Sales, Finance, Alliances and Partners, and Human Resources. Before joining Mirakl, he spent 13 years at SAP, including as President of EMEA South, and led Sitecore as CEO.

Co-founder Adrien Nussenbaum, who stepped away from executive responsibilities earlier this year, becomes Chairman of the Board. He will continue to support the company’s long-term strategy and development.

CSVPA appoints Martin Andersen as Course Leader

Cambridge School of Visual & Performing Arts (CSVPA) has appointed designer, art director and photographer Martin Andersen as Course Leader for its BA Communications Design programmes.

Andersen will lead the BA (Hons) Graphic Design, BA (Hons) Illustration and BA (Hons) Visual Communications courses. He brings more than 20 years of experience across creative practice and higher education, having previously taught at Central Saint Martins and the University of Brighton.

A graduate of the Royal College of Art, his professional work spans graphic design, photography, film and animation. He has also worked on projects for Channel 4, Discovery Channel and ITV.

HelloFranses! makes two senior appointments

Social and influencer agency HelloFranses! has appointed Raf Pieroni as Director and Tim Thursfield as Account Director.

Pieroni joins from Billion Dollar Boy, where he spent more than seven years, having also held roles at Ogilvy and Airbnb. He has led influencer programmes across EMEA, APAC and the Americas, and will help oversee the agency’s UK business and its expansion into North America and APAC. He succeeds Hayley Stevens Shaw.

Thursfield, formerly an Ogilvy B2B influencer specialist, will work across B2B and B2C campaigns, bringing experience in digital, technology, marketing, communications, content and influencer strategy.

The appointments follow the arrival of Milo Burgess, who joined from Born Social to lead social strategy and creative, and Greg Pistol, also previously at Born Social, who heads up content.

Wildstone appoints Tobias Conrad as Managing Director for DACH and Netherlands

Wildstone has appointed Tobias Conrad as Managing Director for Germany, Austria and Switzerland (DACH) and the Netherlands. Based in Switzerland, he will report to founder and CEO Damian Cox.

Conrad was most recently CEO of BCN, the German magazine sales house, where he oversaw its development into a cross-media sales business spanning print and digital. Before that, he was Chief Commercial Officer and Managing Director at commerce platform mrge, and served on the management board of Ströer Media Solutions, with responsibility for publisher and product management.

He will lead Wildstone’s operations across the DACH region and the Netherlands as the company expands its out-of-home infrastructure and digital billboard network. Stefan Bergler will continue as Managing Director Germany, reporting to Conrad.

Premialab appoints Judy Lo as Head of Global Marketing

Premialab has appointed Judy Lo as Head of Global Marketing. She will lead the company’s marketing strategy, focusing on market positioning, demand generation and supporting its commercial development.

Lo brings more than a decade of experience in marketing for financial data and analytics businesses. She has held senior roles across EMEA and APAC, with experience of go-to-market activity in the US, brand repositioning, product launches and building demand-generation programmes.

She will work closely with Premialab’s Sales team to support its commercial activity and engagement with institutional investors. The appointment follows the recent hires of Sam Batterton as Head of UK Sales and Christian Dietmann as Head of Execution & Connectivity Sales.