Brand Metrics hires Robby Kraai as Head of CTV
Global ad tech firm Brand Metrics, which helps digital publishers prove the value of their online advertising, has appointed Robby Kraai as part of the company’s ongoing expansion into CTV…
Global ad tech firm Brand Metrics, which helps digital publishers prove the value of their online advertising, has appointed Robby Kraai as part of the company’s ongoing expansion into CTV…
Gary Whittemore, EMEA Head of Sales at RetailNext and Retail Think Tank (RTT) Co-chair, shares his predictions for the year ahead…
This week’s Talent Tracker has people moves and promotions TheSoul Publishing,VCCP London, Billion Dollar Boy and more
This week’s NDA News Roundup has agency appointments and business wins from Spike, SheSays, SCAYLE and more
The latest quarterly data from the Advertising Association and WARC Expenditure Report shows UK advertising spend rose by 15.9% to a total of £9.6bn for the period July to September 2023…
Ocean Outdoor has announced its expansion into Germany and has appointed Christopher Samsinger as CEO of Ocean Outdoor Germany.
This week’s NDA Agency News has campaigns and appointments from CreativeRace, Live & Breathe, Cream and more
Senior industry figures have continued to have their say on the findings of the IPA Bellwether Report for Q4 2023. Here are the latest industry reactions…
Lingerie and swimwear brand Pour Moi has partnered with Wunderkind, the performance marketing solution that scales one-to-one messages for retailers, to boost first-party data capture and optimise its owned channel engagement capabilities…
Roku’s Laura Chaibi explains the importance of a ‘back to basics’ measurement approach in order to unearth retail media’s CTV potential.
NDA turned to some of the biggest names in digital media and marketing for insight on what’s in store for 2024.
Looking ahead to what is likely to dominate the industry next. year.
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