Interviews, insight & analysis on digital media & marketing

What you need to read today: Domino’s digital acceleration, big brands pull out of Russia, and more

New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.


Marketing Week

Domino’s to invest £20m in digital acceleration

Domino’s plans to up marketing spend and invest around £20m in its digital acceleration over the next three years, as it looks to create “sustainable growth” for the business.



Networks Ask Nielsen to Delay ‘Big Data’ Releases Until After Upfronts

The VAB calls the new set-top box and smart TV data ‘illogical’ and ‘unusable’.



Unilever stops adspend and McDonald’s ‘pauses all operations’ in Russia

Unilever and McDonald’s, two of the world’s biggest advertisers, have joined a growing wave of international businesses that have halted some or all of their activities in Russia because of the invasion of Ukraine.


Coca-Cola, Pepsico suspend Russian sales

PepsiCo will still make daily essentials available, including milk and baby formula.


Performance Marketing World

Jumping ship: nearly half of e-commerce customers are abandoning their carts near the checkout

Brands are becoming a stepping stone, with consumers ditching the checkout near the finish line to check and buy items on Amazon (43 percent) or competitors (44 percent).



Britain to force Big Tech to combat online scams

Google, Facebook, Twitter and other online platforms in the UK must prevent and remove fake adverts, facing blocked service or large fines from Ofcom if they fail to provide these safeguards.


Business Insider

Apple just revealed a major upgrade to its least expensive phone, a new Mac desktop computer, and more

Apple held a product-heavy presentation on Tuesday afternoon where it detailed a slew of major upgrades to existing hardware and outright debuted a new desktop computer.