Digital agency IDHL has announced the acquisition of marketing and communications business The MTM Agency.
IDHL has made the acquisition to accelerate its ability to deliver across the entire communications landscape. MTM will give the agency complementary capabilities in creative, strategy and insight, influencer marketing, and PR.
“At IDHL, we are laser-focussed on providing world-class integrated digital solutions to drive growth for our clients’ businesses,” said Ben Wood, IDHL CEO.
“Driven by an entrepreneurial mindset, IDHL has evolved by responding to client demand – scaling with new services and solutions to meet their changing needs. This continues to be delivered through organic growth and strategic acquisitions to strengthen our integrated offering.
“The acquisition of The MTM Agency brings our expert teams and leading capabilities together to create a powerful full-service offer that enables us to deepen our understanding of clients’ businesses and their consumers to deliver even more valuable outcomes.”
With the deal, IDHL will gain more than 80 new colleagues in Southampton, expanding the agency’s UK footprint which already includes teams in London, Leeds, and Manchester.
“For my co-owner Paul Jones and I, The MTM Agency becoming part of the IDHL family is the culmination of an incredible 16-year journey that brought together an exceptional team delivering innovative, insight-driven, and creative solutions which make a positive impact in a rapidly evolving landscape,” said Gordon Hawes, Co-owner of The MTM Agency.
“IDHL has shown a deep appreciation for The MTM Agency’s culture, creativity, and ambition, and a clear vision for how we can grow together. Its investment brings the scale, resources, and expertise that will ensure both our people and our clients continue to thrive.”
