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Buddy Media makes strategic hires to support growth

Creative first social agency Buddy Media Group has made a series of senior hires, in response to new business wins and client growth.  

Tom McGovern joins the agency as Director of Client Services & Operations. He previously held the Head of Client Services role at Engage Digital Partners and has worked on key accounts such as Mastercard, Qatar Airways, and Guinness. At Buddy Media, Mcovern will lead on all delivery and operations for the business.   

Jack Davy joins Buddy Media as a Creative Strategist. Having previously worked at W Communications and the Romans. Davy led the Creative delivery on key accounts, including Twitter, Facebook, Diageo, and EA Games.

In addition, Carolyn Vasheghani joins as a Senior Creative & Content Manager. Before joining Buddy Media, Vasheghani was a Creative Strategist at Redpill Influencer Marketing, where she worked on notable accounts including Sandals Resorts, Apple, and Samsung Home. In her role at Buddy, she will be focusing on content ideation, social strategy, content creation, content management, reporting, and supporting all new business activities. 

Also joining from Redpill is Katya Rawlings, who will be leading some of Buddy Media’s key clients as an Account Director. Her experience across brands like Converse, Hendricks, and Hyundai will be vital in ensuring the development and delivery of some exciting upcoming campaigns. 

Finally, Kirin Sall joins as a Senior Social Media Manager. Before joining Buddy Media, Kirin held the position of Senior Social and Digital Account Manager at MHP Mischief, where she worked on accounts namely LEGO, Pimm’s, and England Cricket Board. In her new role, Sall be responsible for organic social media management as well as new business pitching. 

Sam Budd, CEO & Founder, of Buddy Media Group, commented: “With Buddy Media’s incredible growth over the last 6 months, our focus to continue elevating our creative and strategic firepower has never been more important, we are so excited to announce the arrival of Tom, Jack, Carolyn, Katya, and Kirin to the team where we can inject their expertise and learnings into Buddy from some of the leading agencies globally!

“Tom’s leadership in client services, Carolyn’s creative prowess, Kirin’s strategic acumen, coupled with Katya’s delivery experience and Jack’s global campaign expertise will fuel our next phase of growth. With their addition, we’re poised to deliver even more impactful results for our clients and remain at the forefront of an ever-changing social landscape.”