Interviews, insight & analysis on digital media & marketing

NDA listed in NextGen Media Brands of 2021

New Digital Age has been recognized by an industry-leading body as being one of the most innovative new brand of media owners in the UK.

This is the second annual list from VIDA profiling next-generation media businesses in the UK – the creator-led, content-powered startup and scaleup businesses disrupting and redefining the media and publishing business model.

VIDA describe Next-Gen media founders as ‘creating relevant, authentic content to build highly engaged communities, and leveraging this to grow ‘direct to community’ revenue streams; from subscriptions to commerce media and co-created products. Often serving underserved audiences or unmet needs, Next-Gen Media are growing their audience, business and brand in innovative ways, relying less and less on the mainstream platforms, and without the resources of Big Media’

NDA is described as ‘an excellent example of the diverse revenue business models that define next-gen media brands.’

Last year NDA was listed as ‘One to Watch’.

Editor Justin Pearse said ‘It’s a huge honour to make the list and the whole team are rightly very proud of the work we’ve done over the last year. We’ve grown NDA to become one of the key titles in the sector, launched the highly influential Practice Makes Unperfect course with Amy Kean and also launched Ecommerce Age. We’ve got our Trinity Lunch coming in November and 2022 will see the first NDA Live event.”

You can see the full list at https://www.vidamedia.co.uk/nextgenmedia2021

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