Interviews, insight & analysis on digital media & marketing

NDA Meets: Katie Buckle, Group Head of Sales at Sublime

For the latest in our NDA Meets podcast series, we talk to Katie BuckleGroup Head of Sales at Sublime.

The discussion covers the biggest challenges, and opportunities, facing publishers and advertisers when it comes to mobile advertising, in particular the issues around measurement.

Katie talks in detail about the changing relationships between agencies and tech companies like Sublime and gives details of the significant early successes of Sublme’s recently-launched TopRoll ad. unit.