Interviews, insight & analysis on digital media & marketing

Cannes Lions Insights: “The ad market is expected to be more progressive than ever before”

Following this year’s Cannes Lions festival, NDA takes a look at the biggest themes and insights uncovered, in a series of video interviews with industry leaders taking part in the event.

Daniel Clayman, General Manager, Northern Europe at Xandr, explained to NDA how the evolving expectations of advertisers and audiences are reshaping the ad tech ecosystem…