parcelLab, the global retail, ecommerce, and post-purchase customer experience platform, has appointed Noel Hamill as Global Chief Marketing Officer. Hamill will define and execute parcelLab’s global go-to-market strategy and vision, overseeing all marketing functions and helping to transform the customer journey to fuel the company’s next stage of business growth.
Hamill brings more than 20 years of experience in leadership roles for dynamic, private equity-backed SaaS companies. He most recently served as Global Chief Marketing Officer at PG Forsta, a SaaS technology platform providing technology, data, and expertise for research, healthcare, and customer experience measurement. Hamill was previously CMO of Ladbrokes Coral, where he was responsible for brand development and strategy, voice of the customer, public relations, social media and events.
Tobias Buxhoidt, Founder and CEO of parcelLab said: “Noel is a proven industry leader with an unmatched track record driving significant and sustained global growth through creative, data-driven marketing programs. His proven experience will help us expand our market share, elevate our global brand and usher in a new era of customer success as we continue to bring global brands closer to their customers.”
Hamill commented: “parcelLab is a high-growth company that is committed to driving innovation, customer satisfaction and share of wallet for global brands, and I’m thrilled to work with this amazing team at such an exciting stage in its growth journey. I look forward to helping parcelLab expand our market opportunities and accelerate customer adoption of our solutions around the world as we continue to revolutionize the post-purchase experience.”