New Digital Age highlights some of the best stories you should read across the media, marketing, and advertising press.
Immersive Experience
Campaign
Everyman Cinema partners Jaguar to deliver its first immersive experience
1940s American carnival experience is inspired by the film ‘Nightmare Alley’.
Gaming
FT
Microsoft to buy video game maker Activision Blizzard for $75bn
Tech group looks to expand reach in gaming world with its biggest-ever acquisition.
Misinformation
TechCrunch
Twitter expands misinformation reporting feature to more international markets
Last August, Twitter introduced a new feature in select markets, including the U.S., that invited users to report misinformation they encountered.
Morning Brew
AT&T, Verizon agree to delay 5G deployment near major airports
Airlines claim the service interferes with crucial airplane instruments.
Acquisitions
Adexchanger
Microsoft’s Acquisition Spree Continues; The “Power” In Pricing Power
Microsoft announced a $69 billion deal for Activision Blizzard, the game developer that owns Call of Duty, World of Warcraft and King, the mobile studio behind Candy Crush, among many other game franchises.
Metaverse
The New York Times
What’s All the Hype About the Metaverse?
Microsoft cited the metaverse as a reason for buying Activision Blizzard for $68.7 billion. Let’s break down what that really means.
Tech
CNBC
Microsoft sets record for biggest tech deal ever, topping Dell-EMC merger in 2016
Microsoft’s agreement to pay almost $69 billion for Activision Blizzard would market the highest price ever paid by a U.S. tech company in an acquisition.
WSJ
Apple Says Senate’s Big-Tech Legislation Would Weaken Its User-Privacy Push
Ahead of Thursday debate in Congress, iPhone maker says measure could benefit ‘irresponsible’ companies profiting from user data.
Forbes
Apple’s Largest iPhone 14 Upgrade Leaks Again
This year’s iPhone 14 Pro smartphones are due for a massive camera upgrade according to the latest available information.
Amazon
Business Insider
Some Amazon employees and executives are frustrated with what they perceive as below-market pay.
Business
WSJ
Sony Shares Fall Sharply After News of Microsoft Deal for Activision Blizzard
Microsoft said the deal would make it the world’s third-largest gaming company by revenue.
