Interviews, insight & analysis on digital media & marketing

Time for a Reset podcast: Paul Frampton meets Ice Lolly CMO Simon Lloyd

New Digital Age has proudly partnered with the Control v Exposed (CvE) for the launch of the Time for a Reset podcast.

In Time for a Reset, CvE President Europe Paul Frampton meets business and marketing leaders to hear how they are driving change in their organisation.

In the inaugural episode, Paul talks to Ice Lolly CMO Simon Lloyd to discover how he is driving the brand and what he wants to reset in the world of marketing.

With Simon Lloyd the previous CMO of  big brands like BBC,  Superdry,  AXA  Virgin Atlantic, Paul also drills down on the differences in building a challenger brand like Ice Lolly.

Listen on Spotify or Soundcloud below: