Interviews, insight & analysis on digital media & marketing

Programmatic

News, views and opinion from the programmatic and data industries.

Programmatic

Identity crisis: first-party data and beyond

In the second half of our roundtable discussion on the future of identity within digital advertising, conversation turned to the strengths and weaknesses of first-party data and the confusion surrounding alternative identity solutions on the marketplace.

Programmatic

My Digital Hero: Rikki Decker, Head of Partnerships, Blockthrough

Rikki Decker is Head of Partnerships, Blockthrough. She joined with 7 years of adtech experience in campaign and account management leadership on the platform side, including AOL, AAX and The Media Trust. We asked who her digital hero is.