
My Digital Hero: Shirley Smith, VP Sales EMEA at Flashtalking by Mediaocean
Shirley Smith is VP Sales EMEA at Flashtalking by Mediaocean. We asked who her digital hero is.
News, views and opinion from the programmatic and data industries.
Shirley Smith is VP Sales EMEA at Flashtalking by Mediaocean. We asked who her digital hero is.
Shirley Smith is VP Sales EMEA at Flashtalking by Mediaocean. We asked who her digital hero is.
The WFA has launched Sustainable Marketing 2030 to encourage brands to.close the gap between intent and action when it comes to sustainability.
Uber Advertising is attempting to build a whole new advertising market of mobility media, according to Dr. Mark Grether, GM, Uber Advertising, speaking at Possible Miami with Digital Prophet David Shing.
Adludio says that this new funding round will enable them to capitalise on its rapid growth in the US and launch a new fully-automated version of its platform.
NDA has launched a new series on NDA, Marketing the Marketers, talking to the marketing and comms leaders behind the success of our leading companies. Next up is Martin Wallace, EMEA Marketing Director at Captify
The theme of this year’s
Adform, the global programmatic advertising platform has announced two new hires to its senior leadership team: Annabelle Dudman joining as SVP Commercial Excellence, and Paul Confrey as VP Global Agency Partnerships.
To mark International Women’s Day and our Digital Women Lunch 2023, we’ve been speaking to some of the industry’s leading female voices to get their thoughts on how digital can truly achieve equity. Next, we chat with Emma Newman, CRO, EMEA at PubMatic.
Why so few podcast ads are bought programmatically through demand-side platforms. But is programmatic is the answer to the scale, ease and cost-effectiveness that advertisers are looking for?
‘Data is the new oil’ has been a term thrown about in the media and AdTech space for years. With the crumbling of the cookie, the rise of clean rooms, and a host of other options, the data space can be a confusing place for clients and brands.
Privacy, transparency, and sustainability are now bigger challenges for digital advertisers than brand safety, according to IAB Europe’s 2023 Brand Safety Poll.
At our Marketing the Marketers event, moderator and New Digital Age editor, Justin Pearse, brought together three leading experts in the field to discuss how all parties can make the most of what has the potential to be a fruitful relationship.
Ahead of the Digital Women International Women’s Day Lunch 2023, we speak to some of the industry’s leading female voices to get their thoughts on how digital can truly achieve equity. Today, we hear from Agatha Zietala, VP International Marketing at Magnite.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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The New Digital Age newsletter brings you the best from NDA – a publication for the digital industry written by those in the digital industry (part of the Bluestripe Group of companies).