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Deliveroo launches new advertising platform

Deliveroo has launched its own advertising platform, Deliveroo Media and Ecommerce. From July, brands will be able to advertise to Deliveroo customers with relevant offers across its app, on Deliveroo’s website and as part of social media, email and push notification campaigns…

Mobile

American Express launches AR game to highlight member benefits

American Express has launched ‘American Express Summer Drop’, a virtual game that gives people the chance to win tickets to a range of sought-after events from the American Express® Experiences programme or vouchers from a range of American Express retail partners… 

Advertising

White Bullet partners with Horizon Media to combat pirate publishers

IP protection and cyber safety company White Bullet has unveiled a partnership with US media agency Horizon Media. The partnership will bring together the anti-piracy specialist’s expertise and the media agency’s data in order to block the flow of ads to pirate publishers…

Technology

The state of Digital Poverty in the UK revealed by landmark Evidence Review

The Digital Poverty Alliance, (The DPA) a charitable coalition of third, public and private sector partners working to end digital poverty, has launched a major Evidence Review which, for the first time, unveils the state of digital poverty in the UK and calls for more action from national bodies and local communities….